Two ways to work with Pacer.
Choose your view. Labels, distributors and catalog owners see the partnership model; artists see simple tiers.
Partnership model
We win when your catalog does.
Three parts, no surprises. We publish how the model works because the model is the point: part of our margin only exists when your catalog performs.
A base fee that scales with the catalog under management, so cost tracks the size of the opportunity, not seats or logins.
Campaigns run on credits. You decide the level of activity, you see what everything costs, you stay in control of spend.
A component of our commercial model is tied to outcomes we agree together. We believe margin should come from what we deliver, not what we charge.
Want execution handled end to end? A managed service layer sits on top for teams that want us running the work.
For artists
Simple pricing. Start free.
Free
$0, no card
Start with the audit and a plan for your next release.
Artist
$14.99/month
Pacer plans and runs releases with you, every month.
Credits power every action on the platform. Top up whenever you need more.
How a partnership starts
Managed first, then move the work in house at your pace
- 01
Start managed on a defined set of tracks.
See what the system does before your team runs anything.
- 02
Move work in house as confidence builds.
Same platform, same data, nothing rebuilt when you switch.
- 03
Run both at once.
Managed on catalog while your team runs frontline releases.
Questions people ask before they buy
How is Pacer priced?
For labels, distributors and catalog owners, Pacer runs a partnership model with three parts: a base platform fee that scales with the catalog under management, usage credits that power campaigns, and a performance component tied to outcomes agreed together. For artists there is a free plan that starts with an audit, and one paid plan at $14.99 a month.
Why do you not publish prices for labels and catalogs?
Because the model scales with the catalog and the outcomes, not with seats. A base platform fee tracks the size of the catalog under management, usage runs on credits you control, and a performance component is agreed against outcomes specific to your catalog. A published number would be wrong for almost everyone; a conversation gets it right.
What are credits and how do they work?
Credits are the unit of activity on the platform. Every campaign action consumes credits, so you see what everything costs and you control the level of activity. The Artist plan includes credits each month and can be topped up; institutional partners agree a credit allocation as part of the partnership model.
What counts as an outcome for the performance component?
Outcomes are agreed with you before a campaign runs, specific to your catalog and measured per track: the uplift in streaming performance that the campaign is accountable for. Nothing is measured that was not agreed, and the reporting shows the attribution behind every number.
Do we have to hand over our marketing?
No. Pacer runs as a managed service where our team executes campaigns end to end, or self serve where your team runs the same system with our playbooks. Most partners use both, managed on catalog and self serve on frontline releases.
Can we start with a pilot?
Yes. Most partners start with a defined set of tracks, see what the system does, then expand. The scope and the length are agreed with you rather than fixed in advance, so tell us the catalog and we will size the first run around it.
Is the artist free tier really free?
Yes. No card, no trial clock. The free tier starts with the audit and a plan for your next release, and you move to the $14.99 a month Artist plan only when you want Pacer running more campaigns with you.